Comprehensive E Commerce
The Internet gives every artist the means to reach out to fans and build a genuine direct, interactive relationship, and social networks have massively increased the number of interactive possibilities.
We provide integrated web-stores enabling fans to buy direct from artist web-sites and social networks, selling not only official merchandise, but also sales of chart-eligible physical and digital music and video recordings, tickets and subscription services.
We make sure all aspects are effectively managed so that fans get a great experience - stock management, fulfillment, online payments and fraud prevention, warehousing, customer service as well as friendly ,efficient account management the Firebrand way.
We provide everything you require beyond store build and fulfillment, such as content management and photography. We have a photography studio in-house and content management system allows for quick turnaround of new products, price changes and promotional messages etc.
Marketing planning & execution
We offer email marketing, analytics and insight as well as campaign planning and management – developing promotions and marketing to drive sales and repeat visits to your web store. We work with you to put a plan in place which ensures key calendar events are properly catered for, and no opportunity is missed. We work closely with third parties such as labels and promoters to ensure the opportunities for cross-selling artist products are maximised.
Product Development and promotion.
We design and produce collectable “online exclusives” to keep fans coming back to the artist store. We use our design and production skills to create high quality premium products for fans.
This is the first site on our new in-house e-commerce platform.It brings merchandise,music and downloads altogether in one basket.It provides some great tools to promote sales- zoom feature to showcase latest merchandise,30 second samples so fans can try before they buy and embedded video for messaging or promotion.
A new album and tour meant redesigning the shop to fit in with the wider marketing campaign.Images of patrick with the merch helped promote the products visually.We worked with an online partner to create a ticket and exclusive t-shirt presale which was marketed direct to the mailing list with great effect.